Cesaria Evora: Mãe Carinhosa

Music Video Animation |
Sony Music Project |
Character and Visual Storytelling

Bringing “Mãe Carinhosa” to Life Through Animation

First, Sony Music approached me to create something special. They needed an animated tribute for Cesária Évora’s anniversary release of “Mãe Carinhosa” in 2012. Through careful planning and creative direction, I developed a visual story worthy of the Cape Verdean singer’s legacy.

Project Highlights

  • Created for Sony Music Entertainment
  • Full creative direction and animation
  • Character-driven storytelling
  • Musical visualization
  • Cultural elements integration

Creative Approach

Starting with Cesária’s distinctive sound, I crafted animations that:

  • Captured her musical essence
  • Celebrated Cape Verdean culture
  • Connected with global audiences
  • Honored her artistic legacy

Impact

The final piece successfully:

  • Supported the anniversary release
  • Engaged fans worldwide
  • Preserved cultural authenticity
  • Earned Sony Music’s trust
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