New Brunswick Energy: Corporate Motion Graphics for Public Communications
The Brief
Artifactory hired me to animate New Brunswick Energy’s corporate identity presentation. The goal was to translate the utility’s mission, values, and organizational story into clear, professional motion graphics for public and internal communications use.
The Approach
I worked from Artifactory’s provided assets and script, building all animations in After Effects. Motion design decisions were made to serve the narrative, keeping visuals clean and institutional without being dry. Timing was built around the presentation structure, with transitions and dynamic text movement supporting the spoken content rather than competing with it. Final deliverables were organized and exported to client specifications.
The Result
The completed presentation gave New Brunswick Energy a polished, broadcast-quality animated corporate identity piece. Delivered on time, organized for handoff, and on-brand throughout.